🎯How Sportsbooks Set Odds Ever wonder how sportsbooks come up with their odds? In this episode of Lines & Logic, we break down the market forces behind every betting line you see — and reveal how sharp bettors use that knowledge to gain an edge. In this episode, you’ll learn: • Why sportsbook odds aren’t predictions — they’re prices • How early sharp action shapes the spread through price discovery • What betting limits signal about line confidence • The difference between sharp books and retail books • Where to find value before the market is fully efficient If you’ve ever placed a bet without knowing where that number came from — this episode is your edge.